Master in Arts and Culture Management

Become a leader in art management in the world’s capital of cultural heritage. 

01

Career Impact 

+36% average salary increase after completing the Master’s program.
Over 70% of students find a new job within six months of graduation, and more than 50% secure employment even before completing the program.

02

Learn Through Real Cases 

Develop a market strategy in collaboration with Christie’s, and learn to apply marketing concepts to the management of art, museums, and auctions.

30% Scholarships 
available until April 30th

03

Why study a Master in Rome Business School?

Flexibility

Study following live lectures in streaming on our digital platform plus at your own peace following lectures uploaded daily and available on demand.

International Faculty

Significantly, 90 percent of our faculty combine teaching with active roles in various international market sectors. By combining academic rigor with practical tools, techniques and methodologies, they enrich your education and align your profile with the needs of the job market from day one.

Why choose our Master in Arts and Culture Management?

1. Business Practice Lab with Christie’s

Spend 9 hours in the Practice Lab, where theoretical concepts are put into practice and participants learn through experience. Learn and apply marketing concepts specific to arts, museum, and auction management

2. Hands-On Experience That Sets You Apart

Step into the role of a museum or gallery curator, manage real exhibitions, and navigate logistics, insurance, and restoration. Wrap it all up with a Capstone Project—solve real company challenges or develop your own creative venture.

3. Experience the Grand Tour of Italy 

Discover Italian Arts & Culture through the Grand Tour Bootcamp — an intensive journey through Italy’s historic art capitals: Venice, Florence, Rome, and Naples. Dive into the heart of the arts and culture industry, connect with local experts, and gain hands-on insights that prepare you for a dynamic career in the field. 

4. TOP 50 Worldwide 

This Master has been ranked TOP 50 in Cultural Management/Creative industries Management Worldwide by Eduniversal Ranking.

Among our partners

Our company partners, professional headhunters and business mentors work together to help students acquire personal and professional skills to face today’s labor market. 

True Link with Companies

Observe a professional's workday directly in the field so as to gain a greater understanding of the job position and the department and/or division of the company. 

Career and Entrepreneur Services

What do our students think?

"I would recommend the Specialized Masters in Arts and Culture Management course for working professionals (as well as students aspiring to accustom themselves to the global Arts and Culture Market), as the Masters course is not that demanding of your time or energy – you have plenty of time to work on different projects side-by-side, get to know the rich cultures of the city and really immerse yourself in the wonders of the open air museum."

 Diana G. - Germany

"I wanted to have an experience in the capital of culture, Rome, and I was interested in the opportunity to pursue a Master’s program entirely in English, while living in an international environment. So far, the best thing RBS has offered me has definitely been the chance to do an internship at the Teatro dell'Opera di Roma." 

Silvia D.  - Italy

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Master in Arts and Culture Management

Program Content

Innovation & Creativity in the Arts

Future-proof your career by exploring the technological frontier. Analyze emerging trends and the impact of disruptive digital tools on traditional cultural models. This forward-looking module examines the intersection of technology and creativity, including:  

  • Digital & AI Arts: Exploring Digital, Crypto (NFTs), and AI-generated arts. 
  • Meta Design: The intersection of Education, Meta Design, and Digital Technology.  
  • Ethical Leadership: A core focus on building ethical, responsible, and sustainable organizations for the future. 

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Management of Cultural Heritage and Creative Industries

Master the complexities of the creative economy through a multi-sector approach. This module equips you with the strategic tools to manage diverse cultural industries, specifically focusing on: 

  • Heritage & Urban Development:Strategies for preservation and urban redevelopment.
  • Music & Performing Arts: Principles of the music industry, artist management, and web series in the digital age. 
  • Film & Media Production: Navigating the filming industry from initial idea to production, alongside modern publishing management. 

Sharpen your leadership potential by leading cultural & creative industries & cultural institutions

During the Master in Arts and Culture Management, students will learn:

The Art of Managing Culture in the Global Context

Step into the global era of cultural management. This module provides a high-level overview of the social and economic impact of the arts, exploring how culture drives community identity and modern business practices. You will gain a comprehensive understanding of the international landscape, preparing you to lead with a global perspective.

Legal and Economic Perspectives of Arts & Culture

Navigate the legal and financial frameworks of the creative world. Gain a solid foundation in the business and law of the arts to ensure you can manage projects with regulatory confidence. This module also provides a strategic toolkit for modern financial sustainability, introducing you to high-impact fundraising strategies and the mechanics of crowdfunding to ensure your cultural initiatives are resilient and ethically funded.

Creative Entrepreneurship in the Arts

Turn your creative vision into a viable business. This section dives deep into the commercial side of the art world, providing the competencies required to manage prestigious institutions or launch your own venture. Key areas include:  

  • Gallery & Curatorial Practice: Managing the key actors and mechanisms of the visual arts market. 
  • Market Consultancy: Understanding current trends in visual arts consultancy within today’s fast-evolving global landscape. 
  • Business Modeling: Practical tools and strategies to establish yourself as a successful creative entrepreneur. 

30%

UP TO

Scholarship
valid until April 30th

Top #3

Business School in Italy

Learning Option

Online or On Campus

Language

English